Whatever your business it’s vital to differentiate yourself from the competitors and much like Rich Jerk that I mentioned previously Ling Valentine of LingsCars.com does just that.
When you first see it, it’s hard not to be overawed by her website:
Yet if you take some time to look around the site it’s fantastically funny and very, very engaging. You get a real sense of who she is and who you will be buying from - the personal touch.
She’s clearly very good at Guerilla Marketing too, and on the site you’ll find details of “LING’s NUCLEAR MISSILE TRUCK” her LONDON BUS and her appearance on Dragon’s Den.
Her appearance on Dragon’s Den triggered a lengthy thread on the UK Business Forums which Ling joined in and explained her approach to business. It’s refreshing, gutsy and certainly makes LingsCars.com memorable!
Whatever your business or idea for a business is, take some time today to consider how you can make your business as engaging, memorable and fun to deal with as Ling’s.
This blog is about business opportunities and ideas that I spot, think of or hear about and think are useful and interesting. It is intended to provide ideas and inspriation for you to help you find the right business idea for you to then grow it into a successful business.
Wow, thanks for this, whoever you are. Can’t see a name. I just work like hell and do my best. And why not have fun???
Appreciate the comments.
- Ling
Hi Ling,
My names John, it’s on the about page honest!
I find your approach refreshing and inspiring - and of course when I need a new car guess who I’ll be calling!
Regards, John