This idea that I came across on NicheGeek caught my eye as a rather unusual business!
An Orlando entrepreneur has seized on that fascination, recently starting “JAIL,” a weekly newspaper filled with nothing but the unflattering thumbnails. Page after page, with only a few ads in between.
The business was started by Devin James who says “Sex sells” so he carefully chooses the mug shots on the front page — issues with attractive women on the front move fastest.
In JAIL, the stars are the readers’ neighbors, charged with everything from drug possession to prostitution to murder. Thousands of arrests each week in the paper’s three-county distribution area provide plenty of material, all obtained free from police and sheriff’s departments.
Not a bad business model then - free content, place a few adverts for revenue and a “newspaper” that seems to have captured peoples imagination. Somehow I don’t think it’s a business idea that will catch on in the UK.
This blog is about business opportunities and ideas that I spot, think of or hear about and think are useful and interesting. It is intended to provide ideas and inspriation for you to help you find the right business idea for you to then grow it into a successful business.
I live in Las Vegas and would like to get in touch with Mr. James, publisher of “Jail,” to get an advertising rate card from him. Does anyone have his contact information in Florida?